[SustainableTompkins] Big Publishers Starting to Act Sustainably

[Elan Shapiro]

Lots of hopeful signs  in this article. Sustainability-concerned 
advertisers are  having a substantial  impact on magazine publishers
  <http://www.nytimes.com/>
  BUSINESS / MEDIA & ADVERTISING   | October 25, 2006
<http://www.nytimes.com/2006/10/25/business/media/25adco.html?ex=1162699200&en=89d7dcd894e9310c&ei=5070&emc=eta1>Advertising: 
The Hidden Life of Paper and Its Impact on the Environment
By LOUISE STORY
After publishing numerous articles on global warming in recent years, 
large publishers have started thinking about their own impact on the 
environment.



-- 
Elan Shapiro
Sustainable Tompkins Program Co-Chair
Sustainable Living Associates, Principal
Frog's Way B&B
211 Rachel Carson Way
Ithaca, NY 14850
607-275-0249

"We must be the change we want to see in the world"
	          Mohandas Gandhi